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At whind, we take a different approach to beauty by creating evocatively potent skincare: powerful, science-led products, without any compromise on having a joyful experience.

The brand formulates with a new concept called Warm Science™ combining high performing, proven actives, with sensorial scents and textures inspired our the founder’s Moroccan heritage. This approach transforms labourious skincare routines into enjoyable daily rituals, which in turn maximises product performance.

We value kindness in all its forms. All our skincare products are dermatologically tested, vegan, cruelty free and carbon neutral certified; and the packaging is at least 90% recyclable with a commitment to build towards 100%.

The result, a joyful glow that is clear to see.

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"The new beauty brand we’re obsessed with"
"whind needs to be on your radar"
"whind aims to bring a burst of warmth to our beauty regimes. I certainly feel like royalty when I use it; pampered, precious and glowing."

Warm Science™

We believe in making Beauty highly effective through joy.

Our products are a combination of scientifically proven formulas and sensorial ingredients from places blessed with light and warmth. A very potent form of alchemy that transforms laborious skincare regimes into rituals so enjoyable you’ll indulge in them consistently, ensuring superior results.

We call it Warm Science™: our formula for glow.

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